My Instore Radio Provides Holiday Music for Businesses Large and Small
December 18, 2023 – Looking for a way to drive sales during the holiday season and beyond? Look no further than My Instore Radio, your solution for year-round in-store music, dedicated to driving traffic and increasing sales for your business.
Numerous studies demonstrate that in-store radio has the power to positively influence the shopping experience. Music plays a critical role in retail, and holiday music in particular sparks positive memories and puts shoppers in a festive mood – keeping them in your store longer and leading to increased sales.
Holiday music has the potential to put people in the right buying mood when used correctly. An up-tempo playlist will have the impact of moving shoppers along, whereas a ballad-driven playlist will cause shoppers to linger, and likely make more purchases. With holiday spending generating as much as 30% of retailers’ annual sales, it’s important to put some thought into creating the perfect holiday shopping experience.
Impulse purchases rise during the holiday season more than any other time during the year. In fact, studies show that over 40% of holiday sales are impulse purchases, with decisions often made as shoppers browse in stores for any number of reasons including the music, they are hearing. The vast library of holiday music available on My Instore Radio can suit any mood and can be customized to fit any shopping experience from the supermarket to a high-end boutique.
When it comes to holiday background music in a retail environment, striking the right balance and not overloading shoppers is key. We recommend gradually increasing the amount of holiday music as the season progresses – less holiday music at first, and increasing until most of the music, if not all, is festive. Seasonal playlists and different music settings can easily be scheduled in advance to start on specific dates – and no less important, automatically stop after Christmas to revert to your regular music choice.
My Instore Radio is a streaming service built for businesses large and small, providing curated and constantly updated background music for every retail environment. All music on the platform is fully licensed for commercial use, and our music managers screen every song in the database, ensuring the safest music experience for your customers.
Subscribers can create custom playlists to reinforce their brand identity, control multiple locations, and schedule music as well as branded messaging in advance. In addition to providing music year-round, My Instore Radio offers customized holiday playlists to businesses around the world, designed to increase traffic, encourage sales, and enhance the overall customer experience.
Click here for more information or to schedule a meeting with a representative of My Instore Radio.
My Instore Radio
Americas: +1 (646) 968-0339
Europe: +45 70 229 221
Asia-Pacific: +61 2 9098 0424
Media Contact
Danielle McDavis
(646) 968-0339
Media Contact
Company Name: My Instore Radio
Contact Person: Danielle McDavis
Email: Send Email
Country: Denmark
Website: https://myinstoreradio.com/
